The worldwide pandemic brought by Covid-19 has shaken up the world’s economy, and this has also affected the way entrepreneurs do business. Some would tell you those unfortunate events merely forced business to recognize the high-speed internet, social media tools and the wide range of mobile computing devices combined to offer a technological ability to efficiently support a remote work force, as an alternative to the conventional in- office environment. Entrepreneurs everywhere are looking for new, viable, and cost-effective solutions that will help them continue to meet their goals, and reduce their costs all while also helping them continue to thrive in their respective industries. In order to meet present-day demands, Software as a Service, or SaaS agreements, allow the best method for businesses to move onto the cloud and go online. Whether this is purely for business management, logistics, or e-commerce, SaaS can provide the leverage businesses need to thrive during this turbulent time.

According to recent estimates reported by the Federal Reserve, the number of businesses that closed their doors during 2020 was 200,000 more than in previous years. Consequently, now more than ever, it is important to understand how a SaaS sales strategy can help a business flourish and grow during this uncertain time.

Recognize if a SaaS Solution Is Right for Your Business

Software as a Service is considered a software solution, which can be purchased based on a subscription or paid based on use. With SaaS, companies can utilize applications for their business and their customers can access these applications online. Before the worldwide pandemic, the SaaS industry had gained popularity across a wide range of industries, but post-pandemic, businesses everywhere began to realize the true potential SaaS applications had to offer.

To understand whether a SaaS solution is right for your business, it is first important to learn about some examples of existing SaaS solutions, which include the following:

• Google Apps
• Dropbox
• Zendesk
• DocuSign
• Amazon
• Microsoft Office
• Concur

How SaaS Enhances Business Capabilities and Scalability During and Post-Pandemic Eras

SaaS can provide a solution for business enhancement and growth. It can enhance a business’ scalability, functionality, and resilience. SaaS can even ensure the long-term sustainability of a company. As companies were forced to operate on a constrained budget during the pandemic, businesses that worked with a SaaS solution continued to be assisted in their operations, conforming to a new normal that included increasing their productivity, mitigating risks, minimizing operational expenses, and maximizing their flexibility. SaaS solutions allowed companies to continue running applications at low upfront costs with successful outcomes.

Presently, SaaS is gaining traction above other cloud services, which include:

• Integration Platform as a Service (iPaaS)
• Application Platform as a Service (aPaaS)
• Platform as a Service (PaaS)
• Infrastructure as a Service (IaaS)

SaaS has (in more ways than one) proven to be an advantage for businesses during the pandemic and it has demonstrated its ability to tackle the challenges brought by Covid-19.

SaaS Solution Trends to Recognize Post-Pandemic

The solutions brought forth by SaaS were already favored throughout the world even before the global pandemic and this is because it is primarily based on subscriptions. SaaS has provided businesses with better security, minimized expenses, and strengthened security. Still, the future of this industry will continue to improve and businesses will continue to relish in enhanced strategies that will be backed by future technologies.

Undoubtedly, SaaS provides ample benefits that were experienced not only during the critical and vulnerable moments brought by the Covid-29 pandemic but beyond this as well. The following are just some solutions showcasing how SaaS will enrich the future of businesses that use it. These solutions also illustrate how Software-as-a-Service is here to stay in the digital landscape.

1. Subscription-Based SaaS Solutions

Digital subscriptions offer solutions for businesses, such as convenience and low costs. These benefits have shown steady growth for businesses throughout the world.

2. The SaaS Model

SaaS solutions are cloud-based, meaning they require minimal storage requirements. SaaS solutions also offer a reduction in costs, all while being backed by secured data backups and data recovery.

3. Minimizing Software Expenses

Since the SaaS model offers vertical scalability, this indicates that licenses can be either expanded or reduced depending on the needs of the business and in a manner that is hassle-free. Since most activities are driven straight from the data center, the ability for a customer to launch and scale applications becomes uplifted.

The Effects of the Pandemic on the SaaS Industry

For many, the pandemic changed the way we do business more or less overnight. No matter what industry, the pandemic brought about nonstop lockdowns and some economic pitfalls that affected countless businesses. At first the changes were thought to be temporary measures to address the emergency, but now employers understand this can represent a more flexible cost efficient alternate to the conventional model. Beyond that, the workforce has adjusted and now expect remote-first work options. What sales team doesn’t use Zoom, Teams or Slack as an integral part of their operation? So even when your in the office often your customers and vendors are not. Those who were already proceeding on a SaaS strategy were able to adapt more rapidly to the new norms. Unfortunately, a vast majority of businesses across the world continue to face difficulties almost three years after the start of the pandemic.

As it pertains to the SaaS industry, however, things have been much different. Software-as-a-Service holds a role in organizational modification and a majority of businesses that anticipated a digital transformation were able to adapt quickly to the ever-changing market circumstances. As a whole, the SaaS industry is experiencing an uprising that was accelerated by the Covid-19 pandemic. With this digital transformation happening now, the SaaS industry is not stopping in the foreseeable future; therefore, SaaS is proving its true potential in virtually every business across the world.

As a result of these pivotal times, the world is experiencing an abrupt transformation, and working with a SaaS strategy will ensure a business is kept ahead of tough times.

Make the Smart Move – Speak to a Skilled Tech Attorney

If you wish to learn more about how a SaaS strategy can provide solutions for your business, connect with a skilled tech attorney who can help your business maintain a competitive edge during these difficult times.

John P. O’Brien is an experienced Tech Law Attorney who has successfully represented clients for more than 20 years. With the support of Attorney John P. O’Brien, you can learn more about how your business can stay ahead in your respective market. Consider contacting Attorney John P. O’Brien for proficient legal support. You can schedule a no-cost consultation today by completing the online contact form found here or calling (732) 219-6641 today.